If 2025 could be summed up in a single feeling, it would be this: moving from momentum to strength.
Not a year where we scattered our energy. A year where we chose to reinforce what truly matters, to keep a simple promise: decentralize food production and help families gain or regain food self-sufficiency.
Because self-sufficiency isn’t a slogan. It’s daily life. And to make that daily life accessible, sometimes you need less noise… and more substance.
As the mission grows, we have to grow… the right way
We kicked off the year by closing our crowdfunding round, raising over one million euros.
On paper, it’s a number. In reality, it’s something else: a sign of trust and a reminder that our mission goes beyond Myfood. When so many people support a project, the goal is no longer simply to “grow.” The goal is to grow well: to strengthen everything that can make food self-sufficiency a durable, reliable, and accessible solution.
Why this milestone matters for food self-sufficiency?
Delocalizing food and decentralizing food production requires tools but also stability: a team, sound methods, a clear experience, and serious support. In 2025, we invested in that foundation.
Speaking louder isn’t speaking more: it’s speaking more clearly
In 2025, we strengthened our digital presence:
- Launch of our podcast Cultiver Demain
- Expansion of YouTube Live sessions on our channel @MyfoodSerresAquaponiques
- And above all: a higher standard of quality for our webinars
Why? Because we understood something essential: food self-sufficiency isn’t “sold” like a product. It’s passed on. It’s reassured. It’s demonstrated. And to pass it on, you have to be clear, consistent, and useful.
In 2025, we also embraced a stronger voice on the societal issues connected to self-sufficiency: resilience, dependency, trust, and passing knowledge on. Not to “take a stance” in a marketing sense, but because behind local food production there is often an intimate motivation: feeding your family differently, regaining control, and bringing back common sense where everything has become too complex.
And let’s be honest: food self-sufficiency isn’t a trend. It’s an answer.
Growing also means learning to get organized
Years like this are also shaped behind the scenes. In 2025, we welcomed five new team members, and we evolved our organization and leadership.
A company can have a powerful mission… and still lose its way if it doesn’t structure how it moves forward. In 2025, we worked on prioritizing better, deciding better, and sharing responsibilities more effectively, so that growth wouldn’t dilute meaning and so that Myfood remains a tool in service of a simple idea: making food self-sufficiency possible for as many people as possible.
A growing community is proof… and a responsibility
This year, the Myfood community continued to grow, with more than 300 new pioneers across Europe.
It’s a joy and also a reminder: food self-sufficiency isn’t a trend. It’s a deep movement. Families aren’t just looking for “a vegetable garden.” They’re looking for:
- more security
- more quality
- more meaning
- and a concrete way to take action, at home.
Why this matters?
Because decentralizing food production won’t come from a single player. It will come from the accumulation of households, projects, and repeated actions until it becomes normal.
Making it easier to get started: website, shop and a clear direction for 2026
In 2025, we launched the redesign of our website and started a new project: the redesign of our online shop.
The goal is simple: make the experience clearer, smoother, and more intuitive. Because food self-sufficiency has to be desirable but also understandable and accessible. If it’s complicated, it remains reserved for a minority. And that’s not our ambition.
Finally, 2025 set up a very concrete step: a price decrease in 2026, made possible by the results of the crowdfunding round.
For us, this is a key lever: food self-sufficiency should not be a “premium” option. If we want to relocalize food and democratize access, it has to show in the entry conditions.
Conclusion: 2025, the year we chose impact over agitation
In 2025, Myfood strengthened its foundations. Not to add complexity quite the opposite: so we can make food self-sufficiency simpler, more accessible, and more obvious.
Everything that changed : our content, our team, our organization, our website, our shop, and soon our prices tells the same story: helping more and more families produce part of their food and gain autonomy.
Thank you to everyone who follows us, challenges us, trusts us and above all… takes action.
Because in the end, food self-sufficiency isn’t a concept: it’s a reality built, one family at a time.
